Burda.net Privacy Policy
Introduction
This Privacy Policy outlines how we collect, use, and protect your information when you utilize Burda Technologies Inc. services, including those accessed via this website and any associated software or services provided by Burda.net (referred to as the “Services”). By using these Services, you agree to the collection, processing, storage, and disclosure of your information as described in this Policy.
What Information Does Burda.net Collect?
Personal Information
When you inquire about our Services or register for them, Burda.net collects personal details such as your name, company name, address, phone number, and email (“Personal Contact Information”). If you purchase our Services, we also collect billing details, including your billing name, address, credit card information, and the number of employees using the Services (“Billing Information”).
Data, Diagnostic & Login Information
As part of using our Services, you may create, upload, store, and share various types of content, including company descriptions, email IDs, logos, photos, and custom emails (“Data”). This information is stored on Burda.net’s platform.
If you experience technical issues, we may request permission to collect diagnostic reports, which may include details about your operating system, hardware, browser version, and, if provided, your email address (“Diagnostic Information”). Additionally, login credentials may be stored locally on your computer through cookies to facilitate seamless access (“Login Information”).
Performance and Analytics Data
As part of our Services, Burda.net collects information related to the performance of your business across various maps and navigation platforms, such as traffic data, search rankings, and customer reviews. This data helps users track the visibility of their storefronts and Points of Interest (POIs), assess customer engagement, and optimize their digital presence. Analytics data may include:
-Traffic Data: Information about how customers are finding and interacting with your business on platforms like Google Maps and Apple Maps, including search terms, impressions, and clicks.
-Search Rankings: Insights into how your business is ranking for various search queries in comparison to competitors.
-Customer Reviews: Data on customer reviews, including sentiment analysis, ratings, and user-generated feedback, as well as tools for responding directly to reviews through our platform.
This data is used to provide actionable insights, enabling businesses to make informed decisions about their digital strategies.
Analytics Information
While browsing our website and using our Services, we may collect certain data using tracking tools like cookies and web beacons (“Website Navigational Information”). This includes browser type, IP address, and user activity (e.g., pages visited and links clicked). This aggregated data, referred to as “Analytics Information,” helps us analyze and enhance user experience.
Third-party vendors, such as Google, may use cookies to serve ads based on a user’s past online activity. Users can opt out of personalized advertising by contacting support@burda.net.
Geo-Location Information
Burda.net does not currently track users’ real-time geographic locations. However, if we decide to do so in the future, we will seek your consent before collecting such data.
How Does Burda.net Use the Information It Collects?
-Personal Contact Information: Used to manage your account, provide updates, and send product-related communications. Some details may be used for marketing, as outlined in our Terms and Conditions.
-Billing Information: We do not store payment details on our servers; instead, we use a certified payment provider for secure transactions.
-Data, Diagnostic & Login Information: Utilized to improve and maintain our Services.
-Performance and Analytics Data: We use your performance and analytics data to help you understand how your business is performing on maps and navigation platforms, track customer interactions and reviews, and identify areas for improvement. This includes providing detailed reports on traffic, search rankings, and customer feedback.
-Analytics Information: Used with services like Google Analytics to analyze usage trends, enhance user experience, and verify user authorization.
Sharing & Disclosure of Information
Third-Party Applications
Users may choose to link their Data to third-party platforms (e.g., Facebook, Twitter, LinkedIn). Burda.net is not responsible for how these external platforms handle linked data.
Marketing and Publicity
By using our Services, you permit Burda.net to reference your company name and logo on our website and in promotional materials.
Sale of Personal Information
Burda.net does not sell, rent, or trade personal information with third parties.
Service Providers & Business Partners
To enhance our Services, we may work with trusted third-party providers for data storage, web analytics, payment processing, and other services. These partners only access information necessary for their function and must comply with our privacy standards.
Non-Personal Information
We may share aggregated, non-personal information (e.g., traffic patterns, review summaries, or ranking information) with third-party services for analytical purposes or to help improve the Services, but this information will not be tied back to individual users or businesses.
How We Use and Protect Review Data
User-generated reviews are collected to help improve business visibility and provide insights into customer satisfaction. While we allow businesses to respond directly to these reviews, Burda.net ensures that reviews remain confidential and are handled with the utmost respect for privacy. We will never share review content with third parties without your consent, except as required by law.
Use & Disclosure of Personal Information
Burda.net does not share personally identifiable information except as specified in this Policy. We may use the information collected to:
-Deliver and improve our Service
-Process transactions
-Provide customer support
-Enhance our products and marketing strategies
Access to personal data is restricted to employees and partners who require it for business purposes. We may disclose personal information in the following cases:
-To comply with legal processes (e.g., subpoenas, court orders)
-To investigate fraud or illegal activity
-To facilitate fraud prevention and security measures
-When necessary for business transactions, such as mergers or acquisitions
-To authorized representatives acting on your behalf (e.g., legal guardians, power of attorney holders)
We may also share information with our affiliates to improve service coordination and security.
Data Retention & Account Termination
Your data is stored as long as your account remains active. If you close your account, your data will be removed from our servers, though some information may persist in backup copies for a limited period.
Privacy Policy Updates
-If we make significant changes to this Privacy Policy, we will notify you via email or update the homepage before the changes take effect.
-You are responsible for keeping your email contact information up to date and reviewing our Privacy Policy periodically.
-In the event of a business transition (e.g., merger or acquisition), we will notify users of any changes in data management.
Data Protection Rights (For EU, UK, Turkey, and EEA Residents)
Residents of the EU, UK, Turkey, Liechtenstein, Norway, Iceland, or Switzerland may have additional rights under the General Data Protection Regulation (GDPR) or similar data protection laws. These rights include:
-Accessing, correcting, or deleting personal data
-Objecting to or restricting data processing
-Requesting data portability
To exercise these rights, users must submit written requests to Burda.net.
Community Engagement
Public areas of our Services (e.g., forums, blogs, wikis) may be accessible to other users. Any information shared in these spaces may remain public even after an account is deleted.
Contact Information
For privacy-related questions or concerns, please contact us at:
📧 Email: support@burda.net
📬 Mailing Address: [Pine Street, Menlo Park, CA, 94025, USA]